SLIDE DECK: Hidden (Lucrative) Funnels
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Day 1
INSIDE KLAVIYO: Get a plain and simple overview of all the key areas and features inside a Klaviyo account
3
How To Use This Course
Pop-up Power Hour: How to design, write and launch pop ups that convert at 20+%
7
Pop-Up Inspiration Guide!
2
Segmentation Superpowers: See how to quickly create segments for campaigns to drive even more revenue
10
SLIDE DECK: Segmentation Superpowers
2
Use This Sheet To Find The Average Number of Orders for Your Segments!
Day 2
DESIGN!: See how to quickly create well-designed email templates and graphics with nothing more than a free design tool and background colors
3
SLIDE DECK: DESIGN TEMPLATE!
Body Copy Tips and Tricks: What would a Klaviyo training be without some email copywriting tips and tricks
1
SLIDE DECK: Body Copy Tips and Tricks
Day 3
The Core 3 Flows: See the 3 most critical flows inside a Klaviyo account + the psychology of why they exist
5
SLIDE DECK: The Core 3 Flows
2
Core Flows Implementation: Get a click-by-click walk through of how to build the 3 Core Flows
1
Hidden (Lucrative) Funnels: See the most underleveraged flows in all of email… that most people don’t even know exists!
2
SLIDE DECK: Hidden (Lucrative) Funnels
How to set up custom coupon codes!
4
Swipe This High-Converting Cart Abandon Series!
2
WAIT! READ THIS BEFORE YOU PROCEED TO SAMPLES
11
Check Out The Cadence of This Sample Welcome Series Flow For A Clothing Brand
See The First 5 Days of This High Converting Welcome Series For A Supplement Brand
1
Check Out This Sample Welcome Series For A CBD Oil
1
Sample Browser Abandon Series For A CBD Oil Brand
1
More Sample Emails To Model.pdf
Example Post Purchase and Repeat Purchase Emails
Example Cross-sell and Upsell Emails for Dog/Pet Niche
Story-Based "EVERYTHING MUST GO!" Email Series
Sample Monthly Email Calendar Cadence For Holidays (CPG Brand)
Sample Black Friday/Cyber Monday Email Series for CPG Brand
Day 4
BONUS Audit training: See how you can pop into a Klaviyo account and properly conduct an audit. This can be a paid service you pitch to clients or something you do to get your foot in the door to close a new deal.
3
Your Audit Checklist!
2
List Hygiene: Get a walkthrough on how to keep lists healthy and strong (and purge dead/non-engaging contacts)
2
SLIDE DECK: List Hygiene
Day 5
BONUS RFM training: I’m bringing in a special guest from the world's leading research and advisory company. He’s a huge data nerd who used to work with me at Dr. Axe/Ancient Nutrition and he’ll be sharing key insights into data you can leverage to create custom campaigns and flows that 99.99% of people will never understand.
3
Maximizing Analytics: How to use the data and benchmarks inside your account to make informed business decisions and monitor growth
Progressive Personalization: How to gain incredibly deep and specific insights about your audience one step at a time
3
SLIDE DECK: Progressive Personalization
PUT YOUR KNOWLEDGE TO THE TEST!
Final Assessment